Investing time and money into an advertising promotion, and leaving it at that, is like planning a party and no one comes. Basic publicity is harder and harder to achieve, because the "publicist" is a dying breed. Austin Communications Consultants realizes this fact, and has revived the dying art.

There is a fine line between "spamming" the market with gimmick after gimmick, versus delicately addressing selected and discrete public relations opportunities, and their timing ... timing ... timing! To optimize this process, build a continuing relationship with Austin Communications Consultants, to:

•  Design and implement your next Press Release. You'll be amazed at the results.

•  Evaluate and recommend worthiness of a proposed campaign (and, propose new campaigns).

•  Maintain your contact with various media outlets. Austin.CC is aware of so-called "slow news days", and plans accordingly.

•  Advise you of the "negatives" that kill marginal campaigns. Austin.CC has a specific "instinct feel" for what works, and what doesn't.